Edison, who invented the light bulb, probably never imagined that he would affect the miracle of mankind for 130 years, and would enter the history because of a sand-sized IC (semiconductor). "Forbes" magazine said, "This is the second lighting technology revolution since humans fired firewood," and even "said the revolution, but also underestimated the impact of LEDs."
Compared with traditional incandescent lamps, LED bulbs only need 30% of the power, but the lifespan is fifty times that of the latter, and there is no pollution problem. Because of the small size, the thumb flashlight and the TV attached to the wall can be designed. come out.
It, grabbing the lighting market... attacking mobile phones, laptops, televisions and lighting
As long as the product that needs to be illuminated is the LED business opportunity. “This is a rare opportunity for a hundred years,†said Lin Xingxian, president of Lite-On Group, excitedly. “This trend is like sitting on the escalator of a department store. You stand up and naturally go up.â€
As the "hand escalator" rose, the first surprise came from mobile phones and laptops.
In the year of 2001, Samsung took the lead in introducing LEDs into mobile phones, causing LEDs to be out of stock globally. "Two years later, the penetration rate of LEDs in mobile phones has reached 100%." It has exploded tenfold in a month.
Immediately behind the phone is the laptop. According to DisplaySearch, the penetration rate of LEDs in notebooks in the third quarter of this year can reach 53% (that is, there are five or three LED backlights for every ten notebooks), because the number of LEDs used in notebook computers is six for mobile phones. Times, so every single laptop uses LED, the manufacturer is equal to sell more LEDs for six mobile phones.
The second surprise is that the TV market is often a big business opportunity.
In March of this year, when Samsung launched LED TV, the price was only one-third of the past, and sold one million units in half a year. Even after the news of out-of-stocks came out, it shocked the world, and Samsung Packed several plants under the crystal. Capacity, which confirms that the LED industry is in short supply in the next year.
Next year, Samsung plans to sell 10 million LCD TVs, five times this year. Li Bingjie, chairman of Jingyuan Optoelectronics, pointed out that the sales of LED TVs will reach 24 million units worldwide next year. That is to say, in the second year of the official rise of LED TVs, the demand for LEDs is higher than that of the global mobile phone market. Doubled.
The third surprise is that the lighting that follows is often
Li Bingjie pointed out that starting in 2009, with the promotion of national policies, the bulbs from home to the street were all replaced with LED lights. For example, China plans to turn six million street lamps from this year to 2011. LED lights. "Lighting is ten times more than the mobile phone plus TV market." Li Bingjie said.
It, another hundred years of battle... After the massive consolidation, only the top three can survive
With the accumulation of TSMC, AUO and Ruhong like the big group, the LED industry, which has a low technology threshold, will obviously have a wave of knockouts. Who can reserve energy when it is good next year, who can become the final winner. Now, every big group has its own minds.
AUO in the panel industry has channel advantages. In the past, they shipped LCD panels to customers such as laptops and TV manufacturers. Now, they are directly entering the LED industry, directly installing LEDs on the back of their LCD panels, and then shipping them directly. Therefore, AUO has established Ronda and plans to invest 20 billion yuan to purchase equipment. This year, it will install 15 machines.
TSMC, the world's largest semiconductor manufacturer, has technological advantages. Because semiconductors are similar to LED packages, the cost advantage is self-evident if cut into one. In addition, TSMC invested in the LED company BigLux of the United States and obtained a director. The founder and chief of the company, Liu Heng, is the original creator of the LED equipment machine (MOCVD). The senior executives are from Philips and Lumileds, which have many LED patents. With the big factories such as Cree, the technical strength is quite strong.
UMC has an advanced advantage. UMC is the major shareholder of Jingdian, which has long been in place. Its packaging factory, Hongqi, is a global surface mount component (SMD) LED packaging manufacturer, coupled with investment in IC design company Lianyang, Lianyi; from extension to packaging , IC, UMC's layout in this field is the most complete.
Lite-On Group relies on its experience in the LED industry. Lite-On started from LED, naturally will not sit and watch the market being divided. In September, Lite-On moved four LED factories scattered in Tianjin and Jiangsu to Changzhou to integrate into a giant LED production center. The scale of the first phase reached one thousand acres. Guangbao Executive Director Teng Guangzhong announced that he would eat 20% of the notebook backlight module.
The frequent integration of the industry shows that everyone has realized that a big battle is about to start. With the LED market going well next year, this battle will determine a lot of things. It will decide who is the last winner. Jane’s prediction that the LED industry in Taiwan will follow the footsteps of LCD. After large-scale consolidation, “only the top three can survive.†It will also decide whether Taiwan, which did not participate in the first lighting revolution, can This century-old revolution has entered every corner of the world and has become a chapter in the history of lighting.
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