In recent years, many countries have started Lighting replacement projects. It is planned to eliminate incandescent lamps within a few years and replace traditional incandescent lamps with high-efficiency energy-saving lamps. This has become the trend of the times. China's energy-saving lamps in Zhejiang Province account for more than 35% of the country's total, ranking first in all provinces and cities, has become the country's energy-saving lamp production and export province. The recent implementation of the lamp replacement project in various countries will create a historic opportunity for the transformation and upgrading of the lighting industry in Zhejiang and the expansion of energy-saving lamps. However, the EU EuP Directive puts higher standards on lighting fixtures and forms technical barriers to the export of lighting fixtures in China. The Zhejiang government and related enterprises should actively respond to and expand the export of energy-saving lamps in Zhejiang.
Keywords: opportunity; energy-saving lamps; export
In recent years, many countries have started lighting replacement projects and plan to eliminate billions of incandescent lamps in a few years instead of energy-efficient lamps. This is about 1.2 billion energy-saving lamps per year, accounting for more than 35% of the national output. It is the first province in the country with a strong lighting and lighting province, providing a huge opportunity to expand the export of energy-saving lamps. However, in recent years, various countries have launched a series of trade technical barriers, which should be highly valued by the provincial government and enterprises.
First, China's lighting industry faces historic opportunities
The ban on incandescent lamps and the promotion of energy-saving lamps in various countries will create huge business opportunities and promote the rapid development of energy-saving lighting industry in various places, thus making the transformation and upgrading of Zhejiang lighting industry and the expansion of energy-saving lamps and lanterns face historic opportunities.
1. Disable the huge business opportunities created by incandescent lamps. Countries will eliminate incandescent lamps in the next few years and promote energy conservation
The lamp will create huge business opportunities for the development of high-efficiency energy-saving lamps and promote the rapid development of the energy-saving lighting industry. For example, in October 2009, Tajikistan funded the replacement of energy-saving light bulbs for 241,000 low-income families by the government. The huge orders were fiercely competitive. In 2008, Germany sold 250 million incandescent bulbs and 60 to 70 million energy-saving bulbs, which means that the annual demand for energy-saving bulbs is 180 to 190 million. The EU market sells 350 million energy-saving lamps and 1.8 billion incandescent lamps every year. If all of them are replaced with energy-saving lamps, the annual market demand for energy-saving lamps is 2.15 billion, an alarming number. In addition, the United States, Australia, Japan, South Korea, China, India, Argentina, etc. will also have a huge demand for energy-saving lamps in recent years, which will cause the global market demand for energy-saving lamps to expand rapidly, resulting in extremely huge business opportunities.
2. The production of energy-saving lamps in Zhejiang is facing historic opportunities, and exports are promising. China has become a major producer of energy-saving lamps in the world, with production accounting for more than 80% of global production. Its products are exported to more than 100 countries and regions. At present, more than 50% of energy-saving lamps in the EU market come from China, and a large share of them comes from Zhejiang. In recent years, the lighting industry in our province has developed extremely rapidly. In 2008, there were 923 lighting and electrical appliance enterprises above designated size in the province, employing about 130,000 people, achieving a main business income of 39.4 billion yuan, ranking second in the country; the output of lighting electric light source was 4.6 billion, ranking first in the country. The output of energy-saving lamps is 1.2 billion, accounting for more than 35% of the country's total, ranking first among all provinces and cities nationwide. At present, our province has become a strong province and export province for energy-saving lamps in China. Under the influence of the international financial crisis, the export of our province has fallen sharply since 2008. However, the export of energy-saving lamps in our province has risen against the trend and become a bright spot. In recent years, the start of the lamp replacement project in various countries will make the province's energy-saving lamp industry face a historic opportunity and have the comparative advantage of expanding exports, which may be promising.
Take Zhejiang Province as an example: the proportion of exports increased in recent years
Table 1 shows that from 2000 to 2008, Zhejiang's exports of lamps, lighting fixtures and similar products increased from US$340.09 million to US$1979.24 million (accounting for 1.28% of the province's total exports), 5.8 times, an average annual increase of 24.6%. The growth is extremely rapid. In addition, in recent years, many lighting electrical appliance enterprises in our province have paid attention to technology update, and have successfully transformed from producing incandescent lamps to producing energy-saving lamps. They have also exported to Europe and the United States and other countries and regions, and have emerged as internationally renowned energy-saving lamp manufacturers such as Sunshine Group. For example, in 2008, Sunshine Group produced 323 million energy-saving lamps, ranking first in Asia. The total output of circular fluorescent lamps produced by Zhejiang 3, 4 lighting electrical appliances enterprises ranks first in the country; the quality of ring and straight tubular fluorescent lamps produced by Jiangshan Puming Electric Appliance Co., Ltd. has reached international advanced level, and has entered the US market as a medium and high-end product; The energy-saving lamps exported by NVC Lighting Company have saved more than 82% energy than ordinary incandescent lamps on the basis of the same lighting effect. This year, exports have increased substantially, with an average of more than 3 million exported to North America each month, an increase of more than 50%. In addition, the province's road lighting and square lighting high pole lights, garden lights, lawn lights and other outdoor energy-saving lamps have been exported to Europe and the United States and other developed countries, showing that the province has the obvious industrial advantages and market advantages of export energy-saving lamps.
(2) It has the institutional advantages and economic advantages of developing energy-saving lamps. In recent years, the world financial crisis has had a big impact on Europe and the United States, which has made many companies difficult to operate, while China has a relatively small impact. Zhejiang lighting electrical appliances enterprises are private enterprises, with abundant funds and flexible mechanisms. For example, Sunshine Group has produced and exported single- and double-ended fluorescent lamps and self-ballasted fluorescent lamps in recent years. Zhejiang Chenhui Lighting Co., Ltd. produces and exports straight-tube single- and double-ended fluorescent lamps. Hengdian Debang Electronics Co., Ltd. produces and exports various energy-saving products. Lighting, etc., these enterprises were listed as good export enterprises in Zhejiang by the Provincial Entry-Exit Inspection and Quarantine Bureau in 2009. They have the good reputation and economic advantages of developing energy-saving lamps, and may obtain more orders and open up a broader international market. For example, Hangzhou Yuzhong Gaohong Lighting Appliance Co., Ltd. is a private enterprise. It was affected by the international financial crisis last year. Its orders from international companies such as Philips and Xiwannian have been greatly reduced. However, the company's energy-saving lamps are in the Middle East and Africa. The area is welcomed and the number of government purchases is huge. It can be seen that in the face of the international energy-saving lamp market that will expand rapidly in the future, Zhejiang private enterprises have more institutional advantages and economic advantages.
(3) It has a relatively broad domestic market and strong domestic sales advantage. In the three years from 2008, the Chinese government will promote more than 100 million energy-saving lamps with financial subsidies, and the competition for bidding for suppliers is fierce. However, among the 20 companies that have successfully won the bid, our province has "Zhejiang Sunshine", "Hengdian Debang", "Changxing Changsheng", "Zhejiang Chenhui", "Hangzhou Yuzhong Gaohong", "Hangzhou Qixiang" "6, accounting for 30% of the total number of successful bidders in the country. This is a huge positive and promotion for the domestic sales of Zhejiang energy-saving lamps and products, opening up a huge domestic market. In May 2008, the United Nations Global Environment Facility (GEF) approved China's "phase-out of incandescent lamps, accelerated promotion of energy-saving lamps" project, and provided $14 million in support for the project. Currently, the project is under implementation. The strong technical advantages and corporate strength of lighting electric appliance enterprises in our province have begun to transform into a strong domestic sales advantage in the broad domestic market.