Recently, when Xiaobian participated in a display forum, he heard such a loud saying, "We do LED, integrity is more important than gold." This is from the chairman of Shenzhen Helilai Technology, Shu Can.
Talking about the LED display unit board industry, Heli is definitely a rising star, but their rise speed is amazing. When summing up his success, Shu Can summed up in a few simple words. "The reason why we can do our own things well depends on the integrity of the company. Honesty is more precious than gold."
Indeed, the current LED industry, overcapacity, shortage of funds, falling profits, industry reshuffle, once brilliant enterprises end in defeat, leaders run away the phenomenon frequently, before the giant bright photoelectric boss does not talk about integrity, lost contact Afterwards, Foshan Tovey's capital chain was broken, and the supplier's payment was 180 million yuan. Such incidents have gradually swallowed up the confidence of many LED people.
But even if the market is in danger, the industry still has a positive energy company to take the lead, and those enterprises with integrity are on the verge of crisis, it seems that they are also running when they are greeted. For example, Yunao Lighting, which declared bankruptcy at the end of last year, is solemnly promised. After not running, without losing the link, it triggered a large wave of suppliers to support, and has since actively promoted restructuring.
After this year, just after the completion of the ISLE exhibition in Guangzhou, Xiaobian also saw Yunao Lighting after the completion of the new student, and the combination of resources and integration of the same advertising industry, and the realization of a new "Changming Yunao" model. At present, the main indicator station is the light source, and it is trying to become the service provider of the advertising logo lighting solution, and this is undoubtedly a strong shot for all honesty.
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Can Ming·Yao Ao after the reorganization of Guangzhou Exhibition
"To be a business is like this, to maintain the attitude of the sun, integrity-based, the vitality of the company can be a long-term." The current Xu Yu, the industry's reputation for not defaulting on suppliers' money is also well-known in the industry.
“On my desk, I always have a company’s accounts payable, I will always pay attention to the company’s financial statements, and all raw material suppliers must commit to paying on time, and only then can a good supply be formed. Chain system." Lin Yu, chairman of Xuyu Optoelectronics, mentioned.
"Because the funds are like blood, you give the suppliers the greatest convenience, you can finally win the trust of the suppliers, they will also give you the greatest support." According to a small series of preliminary research, currently in Shenzhen's billion-level output value The LED company, Xu Yu's receivables and payables, is considered to be outstanding, and this is mostly from the interoperability of integrity.
"Integrity will be more precious than gold. This industry is not short of money. It only lacks integrity and goals, cognition and belief. In the process of development, management and business direction will inevitably go through different stages of change, but integrity is the basis. It is also a must-have rule that will lead you to the ultimate success," said Ye Zongze, deputy general manager of Can Mingyun.
Xiao Bian is also thinking that the current LED industry is indeed in the plain period after the peak, but no matter how the situation develops, it exists in those enterprises that have cognition, belief, goal, and integrity, they will leave The ultimate goal is a step closer. If integrity is the foundation of the enterprise, then the harvest will be more precious than money. Just as the flowers blooming in the thorns, the more dangerous it is, the more it will bloom without fear.
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